Landlords are assuming the role of surrogate mothers as new research shows tenants are making their renting decision based on the ability to offer a friendly shoulder to cry on, rather than price.
Women are more interested in traditional landlord skills such as DIY (47% versus 35% for men), but it’s men who are looking for a good listener (30% versus 20% for women), according to a survey of more than 1000 tenants carried out by the National Landlords Association (NLA).
Source: propertytalk Live!.